Design, Designers, Innovation, Contemporization
Celebrating Creativity
Kaul, Ekta Khokhar
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Come autumn and London comes alive with a spectrum of events celebrating craft and design. While the London Design Festival brings together a wide spectrum of events like design trade fairs, seminars, exhibitions and sales across a range of sectors, Origin, the London Craft Fair, showcases over 300 of the most innovative and influential international craft-makers under one roof1. The city celebrates the unique, the handmade and the well designed. I visited 100% Design, an Interior Design trade fair and Origin, the London Crafts Fair this autumn. 100% Design was held from 21-24 September 2006 at Earl's Court this year. This yearly event was founded by Ian Rudge and Rachel Robin in 1994. Over the years it has gained the reputation of showcasing the best in interior design, presenting the latest and most innovative in furniture, lighting, accessories, wall & floor coverings, textiles and kitchens & bathrooms. Co-located exhibitions like 100% Detail and 100 % Light focus on specific sectors presenting innovations in building/materials and lighting products respectively. Participation at the event is not restricted to British design companies, but is in fact quite international. For me browsing through various countries' pavilions was an exciting window into cutting edge design imbued with cultural references of the region. 100% East, an associated exhibition now into its second year showcases emerging talent. I visited this event and was amazed at the sheer variety of wo... |
