Geetha Rao is Honorary Secretary of the Crafts Council of Karnataka and the head of Arts Umbrella an organization that provides professional management and consulting services in the arts and cultural sectors. . She writes regularly on craft related subjects for the Deccan Herald and other publications and has done the research and text for the Crafts Map of Karnataka, part of the Dastakari Haat Samiti series. Geetha Rao works on the revival and promotion of the crafts of Karnataka – Mysore Chada Ganjifa, Bhuta Masks, Kinhal Woodcraft and others. She conceived and curated the exhibition “Pakshi – Birds in Crafts of South India” in collaboration with India’s leading jeweler, Ganjam and organized “Kamala – Festival of Indian Crafts” organized by the Crafts Council of India.