Hindu religion and scriptures have inspired human beings to live a spiritual life. These scriptures were predominately composed in Sanskrit with the Vedas being the oldest Sanskrit literature. The hymns or mantras, Sanskrit phrases, sacred symbols, Hindu Gods and historical epics of Hindu religion have always enlightened human minds. Since historical times, these hymns were recited on every occasion, be it joyous or sad. These sacred symbols were used to energize the universe with positivity. Now days, these hymns and sacred symbols are incorporated into the modern attire. The motifs inspired from historical epics and ethnic drapes of sari and dhoti are very much in fashion in present times. Sanskrit was part of our lives centuries back and even today in some or the other way, it is connected with us.
Costumes of early times
The term costume can be referred to as a dress in general or a particular class or period with distinguishing characteristics. Costume is one of the most visible signs of civilization. It provides the visual evidence of the life style of the wearers. Each community had different costumes. It was the community that used to decide what to wear, how to wear, the distinctions to be made in the costumes on the basis of sex and age, class and castes, religion and region, occasion and occupation. There used to be a community sanction as to which part of the body was covered or what was to be left bare, how to conceal and how to reveal. National costumes or regional costumes expressed the local identity and emphasized uniqueness.
In early times, the attire of Indian men included unstitched garments like the dhoti, the scarf or the uttariya and the turban. On the other hand, women used to wear the dhoti or the sari as the lower garment in combination with the Stanapatta (the breast band). The whole ensemble was of unstitched garments.
The bindi and its symbolism
Bindi, sindoor, tikka, pottu are the synonyms of the holy dot that was worn on the forehead. It was either a small dot or a big large round, sometimes shaped like a long straight vertical line, sometimes in a miniature alpana with a fine-tipped stick in triangles and circles to work out a complicated artistic design.
The word bindi is derived from the Sanskrit word ‘bindu’ or ‘drop’. It signifies the third eye of a person. It is a symbol of auspiciousness, good fortune and festivity. In older days, a small circular disc or a hollow coin was used to make a perfect round on the forehead. The conservative woman still uses kumkum or sindoor for making a bindi.
The jewel on the nose
Traditional Indian women always wore a nose-ring. In India the outside of the left nostril is the preferred for piercing as this is supposed to make childbirth easier. This is because Ayurvedic medicine associates this location with the female reproductive organs. In the old days, the bride’s nose was pierced and the auspicious nose-ring was worn during the pooja or prayer of Goddess Parvati.
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Apart from literary references, sculptural evidences (stone, terracotta and bronze) also throw light on the evolution of sari, which is very interesting and fascinating. The earliest example of drape is evident from stone image of a bearded priest, which belongs to Harappan Civilization, (c.3500-1500 BCE). The Priest is draped with shawl or cloak, which comes in front under the right arm, covers the upper body, goes to left shoulder and finally falls at the back. To some extent such draping style is followed in the sari as well. The stone images of yaksha-yakshi illustrate antariya or dhoti, which belongs to 3rd-2nd century BCE. Apart from stone images, the illustration of wearing sari is depicted in many terracotta sculptures from Sunga period, which dates back to 2nd century BCE.
[caption id="attachment_179544" align="alignright" width="183"]A terracotta female figure, housed in the Ashmolean Museum (United Kingdom), is adorned with langavali dhoti' or `draped between the legs' and the pallu goes over the left shoulder. She is adorned with elaborate headdress and jewellery like yakshi images of early phase. Female figures of the Gandhara period (1st-2nd century CE), sculptures especially queen Maya, her escorts and Goddess Hariti, beautifully represent the attire of that period. (Plate 1) These sculptures show the long anatariya worn in `kachcha' or ‘langha' style, which covers the waist portion and one end, is continued over the left shoulder. The Gandhara sculptures are very important examples especially in the context of a sari like garment and its draping style. Many terracotta temples were made during the Gupta and post Gupta periods in Uttar Pradesh, Western Region and Kashmir. These temples were decorated with panels and tiles, which usually portrayed man's day to day activities besides other scenes. Panels of the brick temple of Bhitargaon (Kanpur, Uttar Pradesh) depict several examples of male and female costumes. Women, in one of the panels, stand in front of a male figure and hold a water vessel. She is adorned with a sari, while the man is in a long garment. Other panels, from the same site, illustrate procession scenes or amorous couples where women are in a sari while men are in loincloth. The Gupta period (c.300-550 CE) terracotta sculpture (in Brooklyn Museum, U.S.A.) depicts a lady wearing a full skirted sari draped around her entire body. This resembles the nivi style of sari wearing, where the sari is wrapped with a front set of pleats on the skirt, and the body wrapping up over the wearer's torso.
2. Folio from Rasmanjari manuscript depicts lady in garden. She wears lagvoli sari having pleated the lower portion, and draped the pallu on the front, covering her head and finally falling at the back. Early 18th century CE; Martha/Deccan style; size- 12 x 30 cm; Acc. no: 61.1185
Women use to drape the sari across the legs and tied up in the front is this style. This gives flexibility to women while carrying out the work in the agricultural field or sea or any other work. Several Maharashtrain, groups have migrated down to Karanataka and Andhra Pradesh from time to time, and they played an important role in the social and cultural life of locals. Interestingly, several women of Karanataka and Andhra Pradesh still have the similar wearing style of sari, as reflecting in number of miniature paintings of the region. (Plate 2) The brick temple of Harwan (Kashmir) of the post Gupta period (c. 5th-6th century CE) reflects the continuity of the Gandhara trend. One such terracotta tile depicts a woman dressed in a sari with pleats, which she has lifted from one side. She covers her head and shoulder, while both ends of the garment hang on either side. The length of sari is up to the ankle. (Plate 3) Another tile from same center depicts a woman carrying a pot. Her sari has a loose flared lower portion; pallu comes in the front, diagonally, and covers the left shoulder and head. The portion of end panel after the head covering falls at the back.
3. Tile depicting lady holding a pot in her left hand while see clutches a portion of the sari from her right hand. Its seems to ends of sash are hang on both sites. 5th-6th century, Harwan, Kashmir, Terroctta , size; 46 x 42.2 x 4.8cm; Acc.no. L.186
Some terracotta temples in Bengal were constructed in a later period, and these have also highlighted the garment tradition of that phase and region. Another important aspect is the folk tradition of painting and sculpture in the eastern, northern and southern region, where women are dressed in a sari besides other garment. Apart from paintings and sculptures, there are some references of sari in numismatics especially on Gupta period coins. A gold coin of Samudragupta (c.330-380 CE) illustrates the Goddess Lakshmi, who wears a loose flared sari like garment; especially the drape around the legs gives the feel of loosely worn sari. (Plate 4)
4. Coin depicting Goddess seated on a throne and adorned with loosely draped sari like attire 4th century CE,gold,size: Dia-2 cm; Acc.no: 51.50/2
In addition to sculptural art, there are several examples of paintings on walls, cloth, wood etc., which show females in different types of attire and sari is one of them. Cave no I of Ajanta mural (Western Maharashtra) shows a woman sitting with a man looking up at the courtly scene. She wears a short sari with narrow warp-wise borders and weft-wise stripes draped over her left shoulder. In another example an old woman looking around a door in a voluminous sari in the kachchha style is painted in the cave no VIII. Sometimes one gets the depiction of a stitched upper garment along with a lower garment, from cave paintings of Ajanta and Bagh (Madhya Pradesh). The illustration of a dancer in a long, full sleeved choli with an apron is one of the important examples found from Cave I of Ajanta. Her dancing pose gives the impression that her lower garment is flared and has flexibility. A number of surviving paintings, done on wood, cloth and paper, mainly from western India show women as Goddesses, musicians, dancers and maids busy in daily activities are dressed in a sari. Most of these examples illustrate two prominent styles; 'single piece or loosely draped sari and 'tight fitting around legs, with odhani or patka. The Jain Kalpa Sutra (15th century CE), paintings on paper, depict the female figures wearing dhoti-scarf covering her coiffure and a part wrapped round the waist and bodice. (Plate 5) This draping style of sari, as represented in Jain paintings, traveled in many parts and in south India, where it got illustrated in wall paintings. Depiction of Kalpsutra's style of sharp edges in pallu of sari one can see in the murals of Lepakshi temple. There are several other noteworthy mural paintings in south Indian temples, which illustrate social life and various textiles and costumes. The important ones are - Rajarajeswara temples of Tanjore (early 11th century A.D), Virabhadra temple at Lepakshi (mid-16th century), Virupaksha Temple, Vijaynagara (17th century), Ramalinga Vilasam Palace (Ramanathapuram) (18th century). Often these mural paintings show females are in saris and blouse or choli. These saris have pleats in front, it covers the waist and pallu falls in front from right shoulder, which comes from left shoulder. Women with full or half sleeve blouse are shown in the Virupaksha temple and Tiruvalur temple paintings.
5. Jain Kalpasutra folio show Goddess is surrounded by female attendants. All of themare adorned in sari, which has angular lower portion, while pallu or utteriya around shoulders and half sleeve blouse or choli of contrast colour. 15th century CE, Language prakrit; Script: Devanagri; Paper; Size: 12 x 30 cm; Acc. no: 48.29
Persian manuscripts and the Deccani school paintings of 16th -17th century CE also provide illustrations of the many interesting garments of men and women. The sari-choli; lengha-choli-odhani remain the popular woman garments as depicted in these paintings. The Tarif-i-Hussain Shahi, the earliest and one of greatest Deccani illustrated manuscripts from Ahmadnagar (1565-69 CE) illustrates women in sari and half sleeved choli. Ragini Patahmshika (1590-95 CE), from the Ragamala series, belongs to the Bijapur/ Ahmadnagar style of painting. This illustrates three women wearing a sari having pleats in front and an anchal, with pointed edges which covers the waist, then goes over the left shoulder and then on the right shoulder, finally falling on the front side. The pointed edges of the pallu and pleated attire were the characteristics of Jain Paintings. (Plate 6) Perhaps it is an attempt by the artists to show the natural movement of fabric. Later on, from the 19th century onwards the depiction of the sari became more popular in the miniature and folk paintings of Bengal, Orissa and the Southern region.With the passage of time sari also underwent many changes in raw material, design, composition and construction etc. This happened due to many reasons such as fashion, change of users' taste, re-invention, royal patronage etc. Around the mid-18th century weavers of the region of Maheshwar made special sari, which were inspired by the carving of temples and palaces of Alilyabai Holkar, queen of the Holkar state. These silk and cotton Maheshwari saris were woven with small butis, stripes and in soft soothing colours, which reflect royal elegance. The region of Paithan in Maharastra was patronized by royal ladies of Maratha and Peshva rulers and the Paithani sari industry flourished during their rule. This tradition traveled down south with them and royal ladies of Nizam of Hyderabad, (Andhra Pradesh) were also fond of Paithani sari. The charm of Paithani sari, shaloo (chaddar) etc. had attracted the contemporary painters also and the best examples are to be found in the paintings of Raja Ravi Verma. This artist has painted most of his female figures adorned with rich and vibrant Paithani/Madurai and other traditional saris'. There are references that designers from Paris or other places were also involved in designing saris for these royal princes and queens in the first quarter of 20th century. Two designer chiffon saris designed for the Princess of Hyderabad and Berar, are at present housed at the Fashion Institute of Technology and Louvre Museum, Paris. Changes took place, in each time phase, either in the drape style of the sari or some new garments were attached with it and each time the sari has enhanced beauty. With the sari kanchuli/ choli/ jumpher /blouse, as an upper garment, were added in different times and regions. Another important garment attached to sari is the petticoat, a lower garment. This long skirt is used for tucking in the pleats of sari.
6. Painting 'Ragini Patahmshika' show there females in sari-choli. The multiple pleats of sari are in the lower portion, then pallu covers the waist portion and go to head, finally falls either in the front or at back. Ahmandnagar/Bijapur, Deccan, c 1590-95 CE, Opaque watercolour and gold on paper, size: 26 x 20 cm, Acc.no. BKN 2066.
All these literary, epigraphic, numismatic arid sculptural references to a sari show the continuity of this garment, perhaps the oldest indigenous women attire. Initially during the Vedic period women were using anatariya' (lower garment), `uttariya' (upper garment) and 'kanculi' or kayaband' (waist band). From Sunga and Kushan period onwards slowly and gradually we do get the narration of garment like a sari and by the Gupta period draping style of sari became much clearer. Initially with the saris, choli or jampher and then the blouse was added. Later on, the petticoat (long skirt) was added and presently these two garments have become an integral part of the sari. Now internationally sari is known as Indian women's attire and it has traveled a long way. From all these years not only the sari's wearing style has developed, but also variety of manufacturing techniques, designs, new materials etc. All these gave a new dimension to saris in each period and region. Changes do happen but the charm and grace of sari remain the same. NOTESOften we find the book covers made of wood, palm with cloth covering to cover the sacred texts. Many times the Jain book covers, rectangular in shape, were made either painted or covered with cloth and in many cases these are embroidered with distinct patterns. Several 18th or early 19thcentury book covers have been found in Jain bhandars and in museum collections. The book covers, in Calico museum, are beautifully embroidered with silk or silver-silver gilded wires on velvet or silk base fabric. National Museum also has 19th century embroidered book cover, which depicts four-armed Goddess flanked by male and female winged attendant within rectangular frame in front; while back show flower composition and pair of peacock. Uses of satin stitch with colourful silk threads come out well on metal thread background. (Plate 3.2 &3.3) Another type of book covers are embroidered with floral pattern. The 19th century book covers of Calico Museum, show the fine embroidery work depict different type of floral plants like three poppy plants, flowering plants with leaves and flowers or peacock etc. Some of them depict shaded work of satin stitch in green, indigo colours, which are similar to furnishings and patkas from Gujarat or Deccan. Another example of shaded satin stitch embroidery is the girdle, carpet, canopy, part of borders which show flowering plants with leaves and flowers worked in green shaded with indigo. Among these 19th century examples, a small canopy is a beautiful example of satin stitch workmanship. Such silk canopy was hung over the seat of Jaflower buin monks, depicts floral medallion in the center with flower upon each outer cusp and corners illustrate quarter medallion and conventional cypress trees grow towards the central motif.
The costumes, furnishings and religious textiles were embroidered on velvet, silk or cotton fabric which were worked with satin stitches. The symbolic motifs, narrative figurative or tiny tis are the patterns appeared on
these artifacts. These were produced at different centers in north, west and southern region of India around late eighteenth and early nineteenth century.
Satin Stitch Embroideries from Western Himalayan States The 'Western Himalayan States' or 'Punjab Hill States' have rich tradition of satin stitch embroideries done on coverlet, hanging, costume, fan, cap, floor spread, chaupar spread, etc. Floral, geometric, secular and religious themes were creatively produced on these textiles. The square or circular coverlets were perhaps made more, which are in most of the Indian textile collections. These white/red coloured cotton/mulmal coverlets were embroidered with floss silk threads and sometimes with metal threads with various types of stitches and satin stitch remain the main. These stitch could be either single or double satin, which were worked in two distinct styles; folk and classical. The theme of Lord Krsna (Raslila, Krsna playing flutes, Krsna in garden, Krsna flying kites) were embroidered on these coverlets under the influence of Bhakti movement around 12th-13th centuries. Besides Krsna, aivite themes were also illustrated; the prominent ones are Holy Family, Gajantaka, Garigadhar Siva with Gangd or with Bhagirathi etc. Scenes from Ramayana, Ganega, Hanuman, Goddesses etc. are the other subjects often occurred on these coverlets. These coverlets have multiple uses, covering the offerings to God-Goddess and to offer to Goddess temple of the region. Apart from religious uses, these were also used as scarf tying on head known as thathu '. Sometimes Krsna or gopas in Kangra paintings are shown wearing such scarf. Many times Chhabri (basket) are also shown covered by circular pieces known as chhabu. Sometimes long rectangular hangings, to some extent created in classical style, were especially made to gift some important visitor to the region. As one such hanging has been gifted by Raja Gopal Singh to Lord Mayo, (Governor General of India) when latter visited the Chamba valley on 13th November 1871. This is in Victoria and Albert museum collection and depict Mahabharat battle scene. The war theme appears to be popular during the 18th century as two such long panels have also been reported, besides the first is in Calico Museum and another one is in National Museum. For the big size hanging another subject often appeared is the Nayak-Nayikabheda. This literary subject has been much painted in Pahari miniature paintings and 'Pahari embroideries' also. In the Hill States there were many tribes like Gaddi, Gujjar, Kinners, Lahila, Pangwala etc. Costumes of these people have influence of Punjab and Jammu region. Gaddi women wear chola and dora in their daily life. As Gujjar male use to wear a Kashmiri type of short and Punjabi type tamba, while women wear paijama, loose shirts and a long piece of cotton cloth to cover the shirt. People of these states like to wear colourful costumes and some of costumes were beautifully embroidered. Choli, kamarband, scarf and caps are the pieces, which are embroidered with intricate work." Rosary cover (gaumukhi, dice boards (chaupar spread) manuscript cover or wrap, fan are the other embroidered cloth. These are embroidered with floral, geometric patterns. Chamba Rumal or Pahari Coverlets: Nomenclature The usual notion is that the term `Chamba Rumal was coined by J.P. Vogel, who visited in 1903 in the region and got impressed by the fine quality of workmanship.34Around this period another catalogue was published titled, 'Indian Art at Delhi', which do not mention the term `Chamba rumal. Rather G. Watt, author of the catalogue mentions, those embroideries were practiced at Kangra and Kullu center besides Chamba. He further mentions that, “the shepherdesses (perhaps he refers to folk style) as also the ladies of the palaces have from time immemorial wiled way their leisure time in embroidering cotton handkerchiefs done by a form of double satin stitch”. This description informs that handkerchiefs were embroidered at other centers, besides Chamba, where these were embroidered with brilliant coloured flowers and animals or mythological human group.35 Prior to Delhi exhibition another exhibition was held at Glasgow in 1888 tiled, 'Glasgow International Exhibition' and T.N. Mukharji wrote the catalogue of this exhibition named as 'Art Manufactures of India'. Mukharji records, 'the embroidery known as Chamba Rumals are peculiar to Chamba and Kangra. He further talked about the embroidery wrought in the household of one of the Rallis (Queen) of Chamba is kept in the Indian Museum at South Kensington (now named as Victoria and Albert Museum, London), perhaps refer to famous Mahabharata Hanging. Yet another, state level exhibition was held in 1881 at Lahore titled 'Punjab Exhibition. The report of this exhibition mentions the practice of embroidering handkerchief in hills (of Punjab states). Apart from new products, old specimens were also exhibited as sample, which were loaned from different people and places. Report further mentions that Raja of Chamba lent collection of many things and the elaborate pictorial rumals were one of them, which were embroidered in silk and gold on both sides. These coverlets were exclusive examples of miniatures like embroideries, done using satin stitches, stands out from other objects produced at various centers of Himalayan region and other centers. The other thing is significant here is that this was the period (1871 to 1903) when embroidered rumals or handkerchiefs were embroidered at many regions of Punjab Hill states. However, due to its qualities the Chamba, Kangra and Kullu handkerchiefs got noticed and recorded. Politically this period was the rise of Chamba state and Raja Sham Singh (r.1873-1904) was the ruler. His contribution in field of art and culture is very significant. Rumals or hangings produced during this phase are preserved in two museums, known so far. These are Victoria and Albert, London (hereafter as V&A) and Indian Museum, Kolkata (hereafter as IM). The records of TM do not specifically use the Chamba rumals term but refers embroideries from Himalayan region. In the case of V&A name of Chamba, Nurpur and Baghal or Arki have been mentioned for these coverlets. Scholars like Mulk Raj Anand, A.K. Bhattacharyya, Kamla Devi Chattopadhya, Jasleen Dhamija, V.C. Ohri, Subhashini Aryan and others have mentioned about Chamba rumals and it was practiced in the region in the entire hill region in 180,-19th centuries." V.C. Ohri records that Mandi, Suket and Bilaspur embroidery is different from Chamba. Further he say that chamba rumal style of embroidery was declined at Kangra, Guler, Nurpur, Basohli etc. due to withdrawal of patronage in the first half of 19th century. S. Aryan mentions such embroidery was practiced at Kangra, Nurpur, Kulu, Mandi, Bilaspur, Suket (Sundernagar), Chamba, Basohli, Jammu and other parts of Himachal Pradesh, Jammu Punjab region. These scholars have identified centers for production of rumals and hangings with the help of miniature paintings. Some of the prominent were Kangra, Nurpur, Kulu, Mandi, Bilaspur, Suket (Sundernagar), Chamba and others (present Himachal Pradesh). Apart from Himachal, these were practiced in Jammu, Basohli, and other parts of Jammu state and to some extent in Punjab region also. All these references clearly indicate the valuable contribution of Rajas' of Chamba state in preserving this embroidery skill and hence it flourished in the region during mid-eighteenth century. The special contribution of Raja Gopal Singh, Raja Sham Singh and Raja Sir Bhuri Singh (r.1904-1919) is great, who took special interest to popularize the coverlets. This is also the known fact that Raja Raj Singh (r. 1764-1694) annexed Basohli (in 1782) and Kangra (in 1788). Thereafter many painters and artists, who were losing support from these Hill states, got the royal patronage from Chamba Raja's, as by this time Chamba state became stronger. It seems Chamba Ranis' and ladies of rank were involved in creating coverlets and hangings with the support of Rajas, who were propagating these coverlets or hangings in the courts of East India Company, display in exhibitions, gifted to the visitors of their state. Another important fact is that Raja's of Chamba had matrimonial allegiances with Basohali, Kullu, Mandi, Jammu, Jasrota, Guler, Kangra, Nurpur. They were married to princess of these different states and also their daughters were married to other hill states prince and kings (for details please see the chart). Moreover, the artists who were doing the line drawing of classical style of coverlets were many times the court painters of these states and often keep shunting for the sack of royal patronage. Therefore, many themes appeared in Rang Mahal of Chamba Palace, Pahari Paintings also appeared on coverlets.°Themes of Guler, Kangra school paintings also appeared in coverlets. Many such important and significant coverlets and hangings were embroidered in classical style, as the line drawing were done by the court artists, may be as per the guidelines of royal court and under direct supervision of royal women. Therefore, as these handkerchiefs were embroidered and used all over the Himalayan region, also in Jammu and Punjab region. Since these were practiced in many hill states, therefore will be more appropriate to use the term `Pahari coverlets' instead of `Chamba rumals ' as suggested by Dr. Subhashini Aryan, who had done a lot of work on this subject. Satin Stitch of Himalayan Region: Possible Connection Most of the scholars and researchers agreed the use of dorukha or double satin stitches for embroidering the miniature painting like coverlets or hangings is exclusive to the Himalayan region. But scholars do not have one view on the origin of satin stitch and believe that on Himalayan embroideries there is influence from outside, which could be Chinese, Persian/Turkish. There is the possibility that maybe it has indigenous roots, perhaps, Rajputana, and it has been nurtured by the Turks, Tughlaq, Mughal and British, who came in the region for various reasons. Chinese: The Religious Connection The costumes, religious textiles and miscellaneous items were embroidered in China with many different kinds of stitches and satin stitch is one of them. The earliest available example of satin stitch Chinese embroidery is found from a tomb of the state of Chu of the Warring Sates Period (475-221 BCE). It is embroidered with a dragon-and-phoenix design and more than 2000 years' old. This tradition continued in later period also and several embroidered textiles have been reported from China and stitch satin embroidered evidences are reported from Yung (1279-1368) and Ming period (1368-1644). The beginning of fifteenth century evident embroidered religious hangings and panels especially from the reign of emperor Yongle (r.1402-1424). Emperor Yongle was one of the great emperor of Ming dynasty (1368-1644), whose cultural, commercial and political activities gave a new dimension. He had high regards for Buddhism and established relations with Tibet, although he respects the other religions also. Constant exchange of art ideas and techniques between China and Tibet can be seen during this phase. This is evident in the art works, decoration of several religious places and embroidered hangings were one of them. Several big hangings and small votive panels were embroidered with Buddhist deities, with satin, couching and running stitches on satin silk base fabric. Many of these hangings show the theme and its treatment reflect the influence of Nepali-Tibet style and the workmanship shows the Chinese origin. Such hangings/banners were perhaps, commissioned by emperor, as four complete banners with Yongle inscriptions are known so far. [caption id="attachment_188179" align="alignright" width="238"]
I would like to thank The Organization of World Heritage Cities, the Getty Conservation Institute and the city of Evora for the opportunity to offer the Aid to Artisan concept and method, “From Maker to Market", to the World Heritage Cities represented here by so many dedicated and forward-looking city officials, preservationists, planners and dreamers. Craftsmen built your famous and fabled cities and still have an important role in their maintenance and restoration. A skilled and prosperous artisan sector is a major asset and an important factor in both the recognition and sustainability of your cities. They do the skilled and essential repairs, of course, but in a natural way they also preserve traditional culture by making it familiar and popular. You already know the many colorful ways to increase a visitor's appreciation of your city – the festivals, the sol y luna performances, the folkloric ballets, the puppet shows, the concerts and theaters, boat trips and buggy rides, the cafes and restaurants, museums and galleries. Because you, as preservationists, already know the value of your own culture and identity, I'd like to skip to a clearly commercial aspect of culture and show how crafts can be a mare important part of your city's economy. Visitors spend a lot of money on crafts. An average traveler will buy five gifts to take home at about $10 each. one or two special objects for themselves at about $100 each. That's $250 . Multiply your own visitor count by $250 and the total will be impressive Nassau, in the Bahamas, not even a World Heritage City, receives 3,000,000 visitors annually, and, were they to spend their quota, it would mean a $7,500,000 bonanza. Sadly, most of the islands crafts are wade elsewhere. A PATA travel expert told me that his group of twenty Silk Road travelers had each planned la spend about $2,000 on carpets, miniatures and calligraphy but were frustrated because they could find nothing of quality to buy. What a loss ($40,000) for the local artisans. It’s a pity they didn’t know about the ancients silk. ikat workshop in Margilan, Uzbekistan, where. Steered by ”Lonely Planet ". thirty-three members from Washington DC .Textile Museum bought in one afternoon as much silk ikat as the factory had sold all year long. Unlike airfare and prepaid package tour costs, money spent on crafts spreads instantly and undiluted into the local community and it's not just income to the artisans, as welcome as that would be, but a cross-cultural, person-to person experience as well. Crafts are a popular souvenir for visitors, ranking close in importance to cool drinks in a cafe, and watching the process of making crafts has become as attractive a ”destination" as a lecture on frescoes. Learning, participating, has become a pleasure, as proven by the enormous success of study-tours like the Elderhostel tours. (Elderhostel sends 250,000 visitors, ail of them 55 or more, out each year.) ATA Method I'd like to suggest the Aid to Artisan methods as ways you might incorporate the artisan sector and its talent and resources into your city's future. Artisans as partners At ATA we recognize that artisans have the skills and often the motivation to develop successful enterprises. It has been our experience that, while governments, international, federal or local and NGOs like ATA can and should offer assistance in the field of information, publicity and promotion, sales and special events, sites and subsidies, the artisans themselves, either individually or in associations, and their vendors mill be the driving force. Understanding the market The ATA method starts with the market. Who comes to the city? And what do they buy? This doesn’t require expensive market studies if you already have data on your visitors (country of origin, age, occupation, season and duration of their visits etc.). Inventory the human resources We survey the artisans to find out who they are and what they make. We study their historical, cultural and economic background as well as their current status. And as soon as possible we make our work visible. Too much time on research does not instill confidence in either participants or our sponsors so we often begin by publishing and distributing maps, brochures and guidebooks And we always buy samples. An exceptional well done guidebook like one put by Hand-in-Hand, a North Carolina partnership of government, business and educational institutions, can be very effective – crafts contribute 122 million dollars annually to North Carolina’s economy. We inventory material resources - the work sites (workshops, Factories. studios), the raw materials and techniques, the tools and equipment, the natural and competitive advantages and constraints and, even at the outset, we help to resolve the problems. ATA is particularly well known for product development and we often suggest or design variations on traditional handcrafts that we know will suit the market. This is not intended to change the traditional craft, but to add other salable products to the mix. We analyze the sales venues - artisan centers, markets, shops, galleries, roadside and street vendors, hotel gift shops, airport shops and advise on ways to increase sales through changed location, store design, merchandising, and through local recognition, publicity and sales training. Need for training - A city can offer artisans on-going seminars in business, particularly in understanding costs and pricing. Standard record-keeping courses are also invaluable. So is access to credit. And it's good business sense to encourage, as in Islamabad, the training of today's artisans in the ancient and highly skilled building trades such as stucco, carved plaster, mosaic. Craft schools are themselves magnets for travelers. All this background knowledge is doubtless known to you already, and has only to be recognized as a necessary framework for strategic planning far this sector. None of this interests your visitors. What DO they want? They want to buy something evocative, authentic, well-priced and portable. They usually don’t know what it is because they haven't seen it yet, so it’s not cost-effective to spend market research money asking them. They do know what sects their buying energy and, emotional as it sounds, this is a serious factor in designing an artisan promotion and marketing program. Visitors like to shop and they want to enjoy the shopping experience. This usually means a convenient location, a friend1y greeting, clean and attractive premises and a feeling ofsafety. They also expect to receive change, to get receipts and they hope to be able to use credit cards. Crafts as Merchandise – From Souvenir' to Fine An Visitors want to believe they have made a good choice, that their taste is excellent and that they have not been overcharged. They want their friends to admire and even to envy them They like choice. If there is only one mohair shawl in the market stall they will not buy it. They like to believe they have chosen the best. They want it to be special They like a story to go with the object, sometimes told by the artisan, sometimes a simple hang-tag, or sometimes the story is the story of their own adventurous search They like to think the thing they bought actually works, is useful and, therefore, not a foolish purchase. They say they worry about carrying it, about size and breakage and how to fit it in a suitcase Every traveler wants to buy ceramic and glass, especially here in Portugal where the styles while ancient, are also lively, perfectly suited to today's lifestyle and I am eager too. I wonder.... Will the artisans ship? How much will it cost? Is there insurance? I've mentioned crafts and the decorative arts but have intentionally left antiques out of this discussion, even though antiques are one of the most wanted tourist purchases. At Aid to Artisans our mission is to help today's artisans We want collectors to buy the work of living artisans, people whose craft and way of life may not survive without the patronage of collectors, importers and tourists, all, in our own way, preservationists. We very much hope that you, as leaders in some of the world’s most important and precious cities, will discourage the sale of antiquities end, instead, encourage the patronage of your own living artisans in every way you can. As much as the blue tiles of Samarkand, the pyramids of Mayan cities, the lacy stone palaces of Jaipur, the gargoyles and goddesses of Paris and Capri and the wonderfully restored temple of Borobudur, the artisans are your treasures too. |
Nakshi Kantha, the traditional needlecraft of Bengal, India, it displays a rich vocabulary of motifs. These motifs are deeply rooted in strong religious beliefs and underlay a strong symbolism. These motifs signify the desire for self expression and manifestation of the artisan’s aspirations. Nakshi Kantha was and is more than just a decorative quilt; they were the canvas for self-expression, their values and beliefs. Furthermore, use of these symbols display a keen desire to establish their own identity and position in the society and the urge to manifest their aspirations through religious symbolism, direct depiction and aesthetic display. Tree of life, Lotus and Fish have been three of the most popular and mindfully chosen motifs. This paper is an attempt to study the semiotics of these three motifs on Nakshi Kantha of West Bengal of early 19th century to late 20th century.
Nakshi Kantha and its historical evidences -
Undivided Bengal, now divided between India and Bangladesh has been known for their folk needle craft. East Bengal, now Bangladesh and West Bengal, now a state in East India have embroidered Nakshi Kantha (Naik, 1996) (Zaman, 1993). Kantha, the poor man’s quilt, displays extraordinary creativity, curious motifs and immense amount of patience (Dhameeja, 2004). Kantha has dominantly existed in the rural Bengal household since time immemorial. Kantha originated in the hour of need when economic conditions of an average rural household were challenging and the family was faced with a difficult cold weather or was marked by a childbirth that needed security. The old and torn Saris, unstitched lengths of fabrics, draped by Indian women as traditional clothing were put to use. These ragged saris were layered and quilted together with patterned running stitches. The threads used for quilting were drawn out from the colourful borders of the saris (Zaman, 1993) (Nag, 1982). Eventually Kantha graduated to patterned embroidered motifs on the surface of the quilts. These quilts were the canvases for the women and have got intermingled in the lives of the people (Das, 1992). K Padmaja conveys this in her paper, “The most endearing gift exchanged at birth, death or marriage, the seat of honour offered to welcome guests, the mark of respect for the dead, the wandering fakirs drape, the personal wallet for carrying little valuables or a wrap for any other precious possession, Kantha in Bengal is not any frozen art stored behind museum glass, it is an integral part of the lives of the country folk ”.
Lotus, Fish, Earthen pitchers, Tree of life, Mouse, Peacock, Elephant, Bull etc have remained in the motif vocabulary of Nakshi Kantha quilts and other Kantha articles. These motifs have been found to have a semiotic significance and find their roots in religion and mythology. This paper studies the semiotic significance of the commonly used motifs in the Kantha (Stella Kramrisch, 1983) (Naik, 1996).
Well know Author Niaz Zaman in her book, ‘The Art of Kantha Embroidery has very interestingly documented all the aspects of the making of the Kantha. The stitches and the motifs that are used, the history of Kantha etc have been well categorized and documented.
Jamuna Nag has written about how alpona design, floor decoration done with chalk) found themselves on the Kantha quilts. The alpona motifs, deep rooted in religion were a ready reference for the artisan to embroider them.
Jasleen Dhamija an author of world fame has written about the symbolic nature of the motifs and the connotations that they have are deeply rooted in religion.
UNDERSTANDING NAKSHI KANTHAORIGIN |
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Most books on Kantha have not been able to date the craft. Kantha was a craft of the poor and did not get recognition as a craft. The most poetic reference of Kantha has been found in Poet Jasimuddins Poem ‘Nakshi Kantha Math’. The earliest mention of Bengal Kantha is found in the book, "Sri Sri Chaitanya Charitamrita" by Krishnadas Kaviraj which was written some five hundred years back. The second earliest reference is in Zaman's book about the famous artist Abanindranath Tagore, who seemed to have encountered a woman in a village in a district of Srihatta of Bangladesh, who recorded her life story in her Kantha spanning a period starting from her marriage to old age (Zaman, 1993). |
So, when did this art begin? That has been a debatable question. Some experts are of the opinion that its origin dates back to ancient India and that the Kantha has references in the Rig Veda, Upanishads, and in Panini’s text. In support of the existence of folk arts and crafts of Bengal from ancient times the renowned scholar Ananda K. Coomaraswamy says that the folk arts that survive in Bengal are directly descended from pre Harappan- Indus Saraswati civilization which at least 5000 years before present. Lord Buddha, Mahavira or Chaitanya, Jain saints or Sufi poets, the warm Kantha blanket is said to have been the garb of ascetics through the ages. The earliest surviving record of Bengal Kantha is found in the book, "Sri Sri Chaitanya Charitamrita" by Krishnadas Kaviraj which was written some five hundred years back. Though sample collections cover only a few hundred years back, it is quite likely that the craft in fact dates back to ancient times. This form of textile for ordinary folk has perhaps been raised to the level of art objects in the medieval period in Bengal (Padmaja, 2006) (Zaman, 1993). Dr. Stella Kramrisch has described a mythical story to indicate the origin of this art form. According to this story, there was a guru by the name of Kanthalipa (plastering guru). By caste he was a sweeper. He used to collect old rags and torn cloth which he found while sweeping. One day a needle pricked his finger; it hurt so much that he started crying. Hearing his wailing a dakini (witch or spirit) appeared before him. "She reproached him: 'If you cry at such little pain, how you would be able to bear the pathos of rebirth over and over again? Kanthalipi answered to her 'That is true but I do not know what I should do, 'the dakini advised him: 'The sky is nothing but a great void in endless space. Between the earth and the sky is also a vast emptiness. While sewing the pieces of rags you should achieve unity of spirit and purpose with all living creatures in the world. The sewing of rags symbolizes the use of all discarded things. To do this you need to consolidate your deep feelings and knowledge. Sitting in the void you will have to combine your thoughts and knowledge with the help of the needle of kindness. The pieces of rags sewn together to make a new cloth of new Kantha will turn into a complete piece. Similarly all the universe's living things will be able to create their own entities (Stella Kramrisch, 1983). The authentication or the origin of these myths is unknown. However these myths confirm the fact that the origin itself of Kantha is deeply rooted in mythology, religion and symbolism. The birth of the craft is coated with semiotics of religion and spirituality (Dhameeja, 2004). Kantha was practiced by women of all classes amongst Hindus and Muslims in Bengal. Some experts are of the opinion that it flourished more in East Bengal, now Bangladesh than in West Bengal. Some extraordinary samples of Kantha from the 19th century have found home in the districts of Jessore, Khulna, Barisal, and Faridpur areas of present Bangladesh and also from the districts of Hugli, Birbhum and 24 Parganas of West Bengal. Through the ages the two communities; Hindus and Muslims have contributed significantly towards motifs and forms used in the craft (Ranjan, 2007). KANTHA UNRAVELED If ever there was a true sorority in the world of ideas, it must have been in the field of quilt making...Women, all over the world, took up the responsibility of providing everybody with the warmth against the cold, harsh winter.True, over time, some men joined into foray, but their numbers were never very significant. Hence, Niaz Zaman, in her book, " The Art of Kantha Embroidery," stated that Kantha making is a "women's art" (Zaman, 1993). |
It is a clever use of universal quilting stitch, in colours and designs that are distinctive. This needlework from rural Bengal that is hi-fashion today had humble beginnings. Village women would sit in the backyards of their mud huts after the morning's chores were over, sharing the days tidings, their chatter idle but their fingers not. Making tiny, running stitches, they deftly sewed together pieces of old fabric-converting tatters into warm, comfortable quilts for their loved ones in the family (Das, 1992) (Zaman, 1993). With creativity of an artist, they would sew scenes from rural life – animals birds, village huts with children, water pumps, fisher women selling their wares, even frogs and snakes. Apart from patchwork quilts, they also made bridal garments for their young ones and warm rugs for their newborn babies. For over 2000 years, the patchwork Kantha held pride of place in rural Bengal (Dhameeja, 2004). | ![]() |
STITCHES In style, form, fabric or technique, through sheer skill and patience the Bengali women have been able to create stunning patterns by employing the most simple and frugal methods. The Kantha is really a play of the ordinary running stitch used in its myriad variations. Through variation in its length and spacing, a surface composed of multitudes of squares and triangles is created that has a marvellous speckled texture. These closely placed stitches gave a quality of swiftness and rhythm to the ground. The chief stitches used were the darning stitch, the satin stitch, the loop stitch, the stem stitch and the split stitch. Sometimes the darning stitch is used to create an effect similar to that of weaving (Naik, 1996) (Zaman, 1993). |
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Bengal Nakshi Kantha making is a little different from other quilting artistry. The material is different, so is the stitching method. From a very long time, Bengal cotton and silk have been known in the world market for its finesse and quality. When such beautiful creations were worn and old, Bengal women did not see any reason to throw them away. Beautiful sari borders were preserved, the soft dhotis, men's clothes were placed layer upon layer and stitched encased in sari borders. Thus started the recycling art of the world. The stitching patterns of Bengal Nakshi Kantha are simple, but it can be very intricate depending on the inclination of the Nakshi Kantha maker. |
USAGES The women of Bengal layer rags together and make utilitarian and functional items for use in their day to day lives. Unlike the plight of a lot of crafts where with commercialization, the craft communities themselves have discontinued personal usage, Kantha continues to be a living craft in rural Bengal. During my field trips in some of the villages, the poorest houses to this day own at least one piece of Kantha. In the lack of great riches, these rural folk have created the most splendid substitutes to expensive sofas or blankets (Zaman, 1993).Both Hindus and Muslim women make use of Kantha in a variety of ways:LEP KANTHAS - are used as a cover in winters. Measuring 61/4. x 41/2. these are heavily padded, thick and are embroidered with coloured threads although somewhat sparingly.SUJNI KANTHAS - are embroidered ceremonial wraps offered as a seat to honoured guests and at weddings. These are thin and represent the highest culmination of the embroidery artwork.BAYTON KANTHAS - are essentially wraps for tying books, cover for old trunks, table cloth etc.DURJANI KANTHA - is a square piece of wrap with an embroidered border all around and a lotus in the middle. The three corners are folded and stitched at the centre to make a wallet out of it. It is used to hold betel nuts, rosary, and money or needlework articles.ARSHILATA KANTHA - used as wraps for mirrors or combs.OAR KANTHA is used as a pillow cover and usually employs longitudinal border patterns running across the body.RUMAL KANTHA used as a handkerchief, this consists of a lotus at the centre around which other motifs are drawn. All this enclosed within a square sewn along the edges.INFLUENCES ON THE CRAFT Kantha craft had one of the earliest influences of globalization on it. What we now refer to as Indo – Portuguese Kantha style, originated under the influence of the Portuguese in the 15-16th century. During this period wild silk muga thread was used to embroider ornate European motifs on an off white cotton base. These Kantha’s were exported to Portugal and used as gowns, wall hangings, bed covers etc (Dhameeja, 2004). | |
As objects of endearment that were essentially folk in nature, it continued in its pure and innocent form as an integral part of rural societies. And to this day it continues to hold the same importance and relevance in rural Bengal. Be it a Hindu or Muslim home in rural Bengal, Kantha is still the most honorable and valued gift that is exchanged at marriage, birth or death (Stella Kramrisch, 1983). | ![]() |
INTERACTIONS AND RELATIONSHIP OF THE CRAFT WITH SOCIETY The societies in rural West Bengal as they were in 19th century were manifestly dominated by the activity of Kantha , while consumption, was also in same societies where the majority of the population were ill-nourished in addition to being poorly clothed and housed, did not appear to be an issue that warranted much investigation. Kantha was more of a needle-based craft of that society only that it developed into beautiful art.RELIGION AND CULTURE The traditional (that is to say, the 19th- and early 20th-century) view of crafts relationship with culture is probably best expressed in the writings of such social critics as Karl Marx and Thorsten Veblen. For these thinkers, the form of labour that was undertaken by the craftsman or craftswoman was the most quintessential of all human activity. It was seen as ennobling, humanizing and, hence, the ideal means through which individuals could express their humanity (Dhameeja, 2004).More than just a commodity for daily use, Kantha has wrapped several religious and cultural engagements in its folds. Symbols and colours that are considered auspicious in the religion are sewn onto the surface.ART MUSIC AND FESTIVALS Kantha upgraded itself from an item of daily use soon enough and started claiming the status for artistic embroidery. Certain Nakshi Kantha was getting commissioned for export and was pieces of art itself. They were minutely embroidered and the selection of motifs and placement, choice of colours spoke the language of art (Ranjan, 2007).Nakshi Kantha also became a part of folk Music. It finds mention in Nakshi Kanthas Math of Poet Jasimuddin. Several other folk songs from unknown poets and singers are still being sung at local festivals. These folk songs are now appreciated worldwide.INDIVIDUAL Kantha has been part of lives of people from birth to death in the light of culture. Kantha was made for a new born baby to wrap him in rags to ward off any evil eye. It displays cultural symbolism of protecting the child from any evil spirit. A girl would prepare Kantha with carefully chosen symbols and colors as her dowry for marriage (Padmaja, 2006). | |
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SELF EXPRESSION AND THE ART OF CRAFT Close-up on a Bengali word handwritten with angular, jaunty letters.Edward Hopper “If I could say it in words there would be no reason to paint.”Time immemorial people have discovered and identified various mediums of self-expression, expression of one's own personality, feelings, or ideas, through any form of art can be a medium of self expression. It gives power to exhibit the portrait of self to establish a connection with the environment. It is characteristic of a particular person or group of people or period. |
Craft as self-expression can find its subject from, for instance, tradition, the future, fine art, music, stories, poems, nature, created heritage, field trips and excursions, events or memories. A common stimulating theme can assist in creating associations.. The sole desire to stimulate expression of the self and the emotions associated with a projection of self in multiple roles that women had to play in rural Bengal. She would have multi layered roles of a farmer, a homemaker, a designer, a seller and many more. The selection of motifs, patterns and the placement of these patterns display their aspiration, perceptions and connections with the immediate social environment In the midst of juggling between so many roles, the desire for self expression found the craft of Kantha as a medium. Women while embroidering these symbols of happiness and prosperity on the Nakshi Kantha and repeatedly thinking about their manifestations brought them closer to the soul of the world, and stitched the manifestations forever in their universe (Nag, 1982). MYTHOLOGY AND THE SYMBOLS OF SELF-EXPRESSION The folk needle craft of Nakshi Kantha displays a strong mythological symbolism. Some of these symbols are versatile in nature and find background in several cultures. These are sometimes combined with stories, allegories or composite iconographies. They find references in Hindu as well as European gamut. The motifs that arrive from Hindu themes revolve around the cult of Vishnu. Some truly diverse Kantha quilts from Satagaon also display an assortment of influence as they are found with Portuguese, Greco Roman and Hindu mythological motif all together in one quilt. Veronica Murphy talks about the vast playground for motifs with extremes from Flora to Fauna; western to eastern cultures and reality to mythology. In such a scenario, the ultimate origin for certain motifs cannot be emphasized with certainty. She also talks about certain imagery that is claimed by both the cultures where they are deciphered differently and some are distorted beyond identification. The icons particular to legends or popular mythological themes are still identifiable (Dhameeja, 2004). In my paper, Lotus and the Kantha, Oct 2008, Craft Revival Trust www.craftrevival.org, I have researched on the motif of lotus specifically and its importance in Nakshi Kantha and the Self expression of the crafter for economic well being. “The people who were making these quilts were financially not very well off. And considering the fact that, the people were not so well off yet very religious; they embroider lotuses with a lot of variations to impress Goddess Laxmi. They probably believed that the goddess might bless them with better status in life.” TIMES, SOCIETY AND THE WOMEN According to Joyce Starr Johnson, „Textile handicrafts are special because they are made with love and are connected to personal histories (or present) of the crafters. The outcome may relate to a certain time and its phenomena, so that craft-art depicts a lived reality. Art is a way to grow sensitive to different cultural or ecological phenomena, reflect on culture and society, and to help understand and accept cultural differences (Dhameeja, 2004). Kantha has seen various influences and yet maintained its integrity. There have been Portuguese and British as well as partition of east and west Bengal; and partition with Pakistan influence on the motif vocabulary. Preserved Kantha quilts, 60 to 70 years old, display British soldiers with rifles and farmers, who were poor and helpless. Yet, they had hope and aspirations that life will go and there will be prosperity which were depicted by the kalpavriksha. - the tree of life. This symbolism is simultaneously seen in the alpona designs. As Jamuna Nag points out in her article on Alpona and Kantha- that typical symbols of fertility are stylized in alpona designs when a newlywed couple is to visit the house. As a woman is also considered to be a synonym of goddess Laxmi, footprints of Laxmi are drawn on both sides of the stairs. The aspiration of the woman to bring forth children, a good harvest and hence prosperity to the home, inspires her to draw fishes for fertility; seeds and stems for good harvest and Lakshmi’s foot print or Lotuses for luck and prosperity (Nag, 1982). Wives of farmers helped their men in the farm and would embroider themselves farming, farm animals and farming tools. They would embroider Sun, water and birds and – the essentials for farming and hence a manifest for a good harvest. The handcrafter’s aspirations for prosperity, marital bliss, freedom, economical well being, bodily health and spiritual health, and desire for knowledge are shown through the mythological symbols of Lotus, Symbol of Goddess Laxmi for economical well being, Tree of life, Spiritual concept that says Life must go on , Mouse a Symbol of Lord Ganesha – God for good beginnings, Peacock, Elephant, Nandi – the bull for Lord Shiva, for marital bliss and overall well being etc have remained in the symbolic religious design and motif vocabulary of Kantha quilts and other Kantha articles (Padmaja, 2006). Women with more inclination towards dance and music would get opportunities to dance may be once in a year during festival seasons. However, they expressed their inner inclination through Kantha. Ragged Kantha with symbols of godly blessing were made for the newborn babies. They believe that the newly born child has to be saved from the evil eye and so the child has to wrapped in Rags, so that they can ward off the nazar displaying that the child is not something that they care for. However, they would yet embroider motifs of symbols that talk about blessings of gods and goddesses, also believing that the gods are blessing the child. A closer look at the choice of motifs that were made, over a period of time displayed a direct relation with the times they are made in. Not only the choice of colours, the style and the placement of pattern but the choice of patterns tells the era they were made in. Kantha made during the period when India was under the British rule showed British soldiers on the horses. During the freedom fight, the influence of the political parties was clearly evident. And to keep the traditions alive, Kantha artist today embroider cars and buses. I wouldn.t be surprised to see a computer or a mobile phone embroidered on the Kantha on my next trip to Shantiniketan, Bolpur. The flowers and the choice of colors have become fairly modern. Modern tulips and lilies have made their way on the Kantha. Kantha made in the current date may have lost the religious symbolism, however the role of Kantha as a mode of self expression still exist. I may not find any new brides embroidering the lotus however they make fairly modern pieces with modern design sensibility, to express the fact that they have become more modern in their thinking and actions. | |
SYMBOLS IN THE FORM OF MOTIFS USED IN NAKSHI KANTHA Textile symbolism in India is hallowed by tradition. In the Rig Veda and the Upanishads the universe is envisioned as a fabric woven by the gods. The cosmos, the ordered universe, is one continuous fabric with its warp and woof making a grid pattern. The cut fabric or the sari is the symbol of totality and integrity. It symbolizes the whole of manifestation . The motifs used apparently were inspired from daily life in general. Trees, creepers, flowers, fishes are most commonly used motifs. Lotus, Tree of life, Mouse, Peacock, Elephant, Nandi – the bull etc have remained in the symbolic religious design vocabulary of Nakshi Kantha quilts and other Kantha articles (Dhameeja, 2004). | ![]() |
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These motifs, that appear to be objects of daily life, are rooted in strong traditional and mythological symbolism. A simple tree is a symbol of ever-growing life that seizes to exist. It is called the tree of life. Tree of life - A Spiritual concept that says Life must go on A simple tree is a symbol of ever-growing life that seizes to exist. It.s called the „tree of life.. It is a symbol of fertility, and hence continuity of life. A creeper signifies family bonding. A newlywed woman or a girl soon to marry is considered the carrier of life by bearing the child and will take the generation and the family name forward. It is considered auspicious if the new bride carries with her these auspicious symbols. Her aspirations to bear children so that life of the family moves forward; a good harvest to bring about prosperity in the family are her manifestations symbolized on the „tree of life. motif that she embroiders in the four corners of the Nakshi Kantha. The Tree of Life concept is sacred to most cultures. Its significance transcends conscious reality, touching the subconscious and beyond the indefinable. Even if the original meaning is obscured, the symbol retains an unconscious link with our primeval memory and becomes a source of strength. |
The Cosmic Tree symbol occurs in practically all cultures. Its roots plunge deep into the nether world; branches reach upwards towards heaven and support it. The trunk is the means of ascending upwards and reaching beyond, thereby connecting three worlds. In Shamanistic ritual, the priest ascends up the tree, step by step, calling out at every stage the visions that come to him until he reaches the seventh step, the highest. Among the Bhil tribes in Western India, a dead ancestor's soul is ritually appeased by the priest as he climbs the steps cut into the tree or a pole. Once he reaches the seventh stage, the soul is released and the purified spirit rests with God. The tree is seen as a point of contact or an mixed antenna, which reaches out to the beyond. The Tree of Life not only stands for growth, proliferation and regeneration; it is associated with the inexhaustible abundance of life, reflecting immortality and the cyclic ebb and flow of cosmic life. | ![]() |
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Most of the Nakshi Kantha that have been documented from early 19th Century to some of the till the mid 20th century have been found with the tree of life motif. The motif has been found placed in the four corners of the quilt pointing towards the central motif of Nakshi Kantha. Two varieties of the fig (called Ashvatta in Sanskrit), the banyan tree and the Peepal tree are the most revered in the Indian tradition, and both are considered the trees of life. The Banyan symbolizes fertility, according to the Agni Purana, and is worshipped by those wanting children. It is also referred to as the tree of immortality in many Hindu scriptures. The banyan is believed to have nourished mankind with its milk before the advent of grain and other food. The fig tree is either a player or an observer in several scriptural events in Hinduism. The sages and seers sit under the shade of the fig tree to seek enlightenment, hold discourses and conduct Vedic rituals. The Bodhi tree under which Gautama Buddha achieved enlightenment is a peepal tree. The fig tree assumes special importance in the Indian tradition owing mainly to its 'two-way growth' (aerial 'roots' growing downwards) (wikipedia). |
THE LOTUS Lotus has been a very popular motif in the quilted Nakshi Kantha, according to almost all the books that talk about Kantha. Several books talk about 108 petal lotus motifs whereas others talk about 100 petal lotus, called the satadal’. Niaz Zaman.s book talks about 100 petal lotus. However, considering the fact that he is talking about Nakshi Kantha in Bangladesh, may be the variation was more evident there. The figure 108 has a religious significance in the Hindu religion. It is believed that the lotus on which Lord Brahma sits has 108 petals. It is also believed that sati has 108 avatars. The beaded mala (strings of beads) used for chanting in Hindu religion essentially contain 108 beads (Zaman, 1993). The lotus has a lot of relevance in the Hindu religion. Goddess Laxmi5, the goddess of financial well being holds a lotus in her hand, so the lotus symbolizes her. Lord Krishna, who is the avatar or Lord Vishnu, has his seat on Lotus. Also lord Krishna’s feet are compared to Lotus. It is believed that Krishna could walk on the surface of the water like the lotus floats on the surface of water, hence the comparison. Goddess Saraswati also holds a lotus in her hand. Other than this symbolism, in Hinduism, lotus is considered to be a good flower to offer to the Gods Shiva, and goddesses like Saraswati and Kali. (wikipedia) Nakshi Kantha quilts made a century ago essentially had lotuses on them. The envelopes made for keeping money and other valuable articles were always containing lotus as the central motif (Naik, 1996). West Bengal has a widespread popularity for Goddess Kali; hence, the lotus could be a symbolism for this. It may also be for goddess Laxmi. The people who were making these quilts were financially not very well off. And considering this fact it is believed that they embroidered lotuses with a lot of variations to impress Goddess Laxmi or Goddess Kali. They probably believed that the goddess might bless them with better status in life. It is unlikely that the lotus symbolized Krishna; as he is not a very popular god in this area. |
Lotus is also a symbol of cosmic harmony and essential womanhood in Hinduism. As the women use to embroider these quilts to take with them as a dowry item, embroidering lotus was considered auspicious. For a woman who is going to be married or was newly married, becoming a mother was the most important blessing she would want. Bringing prosperity in the new house where she is wedded and taking the family name forward by bearing children would earn her the maximum respect from the family. And hence she would symbolically pray for these by embroidering lotus on the quilts. It was a manifestation for marital happiness by these young women (Padmaja, 2006) (Stella Kramrisch, 1983). | ![]() |
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Lotus was seen in a wide variety of variation. It mostly was embroidered in the center of the quilt and rest of the motifs was arranged around it. In the quilts the lotus embroidered was fairly large. It would almost cover the width of the quilt leaving space only for the borders, however in the length of the quilt would still have space for other motifs. Some of the lotuses seen were less realistic and more symbolic in nature. They were geometric in shape. Sometimes, a little more realistic feel has also been observed in the lotuses embroidered. The petals were paisley shaped and multiple petals were embroidered; however all the petals were of the same size. In case, of geometrical lotuses, mostly the inner petals were small and the outer petals were larger. The lotuses were mostly embroidered in Pink or Red color and had black outlines. The Lotus was always made from the top view. The modern version however has more of side views. |
According to John Irwin, the lotus medallion in the center is also a symbol of entire universe. It would have four butis or trees in four corners. The depiction of the universe with lotus could be due to the mythological fact that the universe was created by Lord Brahma, whose seat is on the lotus. Other than the Kantha, lotus is also a popular motif for the Bayton kantha which is the wrap for the accounts book. Bayton is a square piece with 108 petal lotus in the centre. Another item often seen with the lotus motif is the ‘Durjari Kantha’. This Kantha is again made out of a square piece but is stitched in an envelope format. Three corners of the square are stitched together in the centre and the fourth corner is left loose for the opening. It has a large central lotus motif and a border. The significance of the lotus motif on these items is fairly obvious. They hold account book and valuable articles/money respectively and so the goddess of finances is symbolized through the lotus. | ![]() |
Kantha made in the current date have lost all these symbolism. Although, lotus motif was seen in various articles that were being made, but the motifs were modernized and to a large extent simplified. Moreover, the lotus motif was used purely for design and aesthetic purpose. The symbolic significance of the religiously important flower is lost. I could not find any new brides embroidering the lotus however a lot of old pieces that were made by their grandmas when they got married still existed and had them. |
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Anil Sinha is an educator who has brought into his classrooms an enviable record of service to clients of the National Institute of Design (Ahmedabad), representing in his work and teaching the attitude toward 'professional education' which has been the hallmark of NID. This book collects cases that demonstrate the process which professional designers use to help understand and resolve the needs of their clients. Prof Sinha offers us an insight into the creation of visual identities upon which so much now depends in a crowded market where competition is the name of the game, and in a chaotic visual landscape where a myriad images shout for attention. The need for expression through symbols has been with humankind since time immemorial. Few civilizations are as rich in this language as India. Our lives are marked by symbols, from birth to death. Every stream of India's rich diversity has contributed to this confluence, suggesting a powerful resource --- is well as an important responsibility --- for designers in our time. The Freedom struggle drew on the inherent power of symbols in the Indian psyche, whether it was the charkha or a grain of salt picked up at the beach in Dandi. This lesson has not been lost on subsequent social and political movements, whether in the search for symbols that can win elections, or protect the environment, or be used to destroy unity and peace. It is this complex cultural, social and political backdrop against which the search for identity is conducted by those seeking a place in an expanding Indian market --- possibly the largest of its kind in the world. Successful branding is accepted as an essential requirement for survival and growth. The importance of recognition becomes even more vital in a country of over one billion citizens of whom millions still cannot read or write. To communicate successfully across the barrier of literacy gives even greater importance to the symbol. As I write these words, the media brings news of a new symbol for the Indian rupee. The discussions around it underline the importance of symbols even when there may be no apparent need other than "a bid to stand up and be counted in the world". This is what each of Anil Sinha's examples is trying to do. By revealing the designer's process of seeking solutions to problems and needs, we are given insights into the functional and aesthetic demands of market communication in an age dominated by media, by the computer as well as by tradition. Each of these organizations may be seeking images that can one day be so recognizable that even their name can become unnecessary --- not unlike the status achieved by the Nike swoosh, the LIC 'hands around a lamp' and Air-India's Maharaja. Yet despite experience, not all understand the importance of symbols or respect the investment in them. The fate of the Maharaja, and of the series of symbols and identities successive ministers and bureaucrats have inflicted upon India's national carriers, is a classic example of lessons that will remain unlearned so long as issues of corporate identity are directed by amateurs. This collection is a call for design to be given the understanding and respect that is its due, along with other key resources for good management. It is the quality of professionalism that gives particular importance to Prof Anil Sinha's book. It comes as a welcome addition to the resources available for students and practitioners, as well as to NID's contribution to this dimension of Indian design. |
Namavali shawl is the term used for those shawls, which illustrate the names of Hindu deities as repeats all over the field. The namavali shawls were the part of daily ritualistic textile tradition especially in the eastern part of India in the second half of nineteenth century. Intricately woven or artistically printed these shawls are like a chanting mantra appeared on its surface. The few famous mantras or names appeared in these shawls are 'Jai Sri Ram' 'Jai Sri Ram', 'Jai Durga' or different names of Durga. National Museum of New Delhi has several woven and printed Namavali shawls in its collection. The most outstanding one is the woven shawl, which illustrates the image of Siva-Parvati on both the end panels and an inscription all over the field. What are these Namavali shawls? Why are these made? Who are the users? These are some of the questions, which have been discussed in this paper.This woolen light green colored woven Namavali shawl depicts the inscription, Siva-Parvati image and an additional woven tape, which is stitched on vertical edges of the shawl. ![]() Each end panel of namavali shawl depicts two images of Siva Parvati. They sit on lion skin under a tree, their vehicles, trishul, tongs fire, stick and bowl are around. The field of the shawl has three rows and each row is further divided into thirty-two small squares, which makes all together ninety-six squares. These small squares illustrate repeated inscription in Devanagri script which reads, 'Sri Kashi Visvanath Ganga’. Both the end panels depict the figure of Siva -Parvati sitting on lion skin against a masnad (bolster) under the tree. Siva sits cross-legged and wears only logata (under garment) and has ornate himself with a snake and mund-malaa (garland of skulls). The stream of the river goddess Ganga issuing forth from the matted locks of Siva and the crescent moon is on the right side of his head, He holds a damaru (drum) in one hand while the other hand rests on Parvati. She is dressed in peshwaz style tunic and covers her head with odhani (head covering) and wears the usual ornaments like: nose-ring, earring, bangles etc. Deities' vehicles Nandi and lion are sitting around them and depiction of trishul, fire, chimata (tongs), beggar's bowl and stick makes the scene very interesting. The image of Siva-Parvati has been worked in rectangular panel, which is surmounted by two types of woven borders. The first border is a narrow inscriptional band while second border depicts the floral creeper in contrast colour. Besides woven band on the horizontal side an additional band is stitched on vertical edges of the shawl and both the bands read 'Sri Kashi Visvanath Ganga' verse in running. Composition of Siva-Parvati scene on the end panel of shawl reminds of Pahari miniature paintings of eighteenth-nineteenth century A.D. This was the phase of Shaivism in and around Himalayan courts and rulers like Sidh Sen and his grandson Raja Shamsher Sen of Mandi preferred to be painted as devotees of Siva. "Different forms of Siva and Holy family have been found in miniature paintings of Mandi, Guler, Gadhwal school." The study of line work in these paintings reveals a lot of similarities between the Siva-Parvati Woven in the namavali shawl of National Museum (Plate-Z) and the Guler style paintings."A line drawing of Siva Parvati done by the Nainsukh is most important in this regard. Painter Nainsukh was the native of GuIer and used to work for his patron Raja Balwant Singh of Jasrot. He went to Haridwar along with the family members of royalty for immersion of Balwant Singh's ashes in the holy Ganges. At that time Nainsukh went to his own family priest and made entry of his visit as well as drawing of Siva-Parvati before starting his entry in the bahi of Sardar Ram Rakha, Haridwar. The drawing work has been apparently made with the coarse reed-pen that the priests carry and offer their clients to write with and is dated Samvat 1820/A.D. 1763.'" In another bahi of Sardar Ram Rakha, Haridwar, the entry made by Ranjhi and Gurshai, son and grandson of Nainsukh, depicts the Siva Parvati) along with tree, fire, mountain and Nandi. This bahi is dated Vikram Samvat I884/A.D, 1827' 5' Both the bahis, has a lot of resemblance of the Siva Parvati with National museums Namavali shawl some of these are: Siva Parvati sitting on ling skin: their costumes are same, river goddess Ganga is depicted issuing forth from the matted locks of Siva and goes down on his left side. It interesting to observe the way Siva' s head is slightly tilted towards Parvati shows his love for goddesses and on the other hand river goddesses coming out from his lock, shows his act balance for both the goddesses. Besides line drawing appeared in the bahis of Haridwar and miniature painting on paper, a Pahari embroidered coverlet (popularly known as chamba rumal ) of early nineteenth century also illustrates the subject of Holy family, Here as well, depiction of Siva-Parvati has the touch of Guler artists. All the evidences:- embroidered coverlet of Holy family, the Siva paintings of Guler school and the line drawings of Nainsukh and his successors in bahis' ; support the view that composition of scene and line work of Siva Parvati woven on the namavali shawl has been done on the lines of Guler school and probably the designing as well is done by the Guler artist. The Namavli shawl illustrating inscribed field became popular in around fifteenth-sixteenth century A. D. During this phase number of silk or cotton shawls, odhani’s, gamchasand garments were made in Orissa, Bengal, Assam, Uttar Pradesh and Himalayan region , which depict woven inscription all over the field , Silk patka/odhani woven with ikat technique illustrating Gita-Govinda, the sacred text Krishan, were produced in Orissa in Oriya script. A Lot of silk woven shawl or chaddar (drape covering) with repeated invocation of the names of ten Mahavidyas of the Goddess in Bengali script have been found in Bengal region. In Assam, cotton gamusa depicting woven inscriptions with Vaisnavite mantra were used to decorate the religious alter where sacred books of Vaishnavite tradition were used woven in Assami script. Such fabrics were popularly known as Vrindavani vastra. Apart from woven technique, such clothes were also made through printing, especially in the northern region. A Guler miniature painting dated c. 1800 A.D, illustrates chippa (name used for block printer in the Western India) busy in printing line after line of the words 'Shri Ram' on yellow cloth by the wooden block. The words are in Devnagri script. Banarasi silk and zari fabric woven with 'Jai Shri Ram' and Jai Shri Devi Durga' in Devnagari script has been used for creating garments like mirzai and kurta. The priest or the ritual performer uses such namavali shawl, gamusa, and garments during the ritual ceremonies. A beautiful example of a priest, who wears namavali shawl and turban depicted an eighteenth century miniature painting from Raghogarh style, central India. In the painting priest is worshipping Rama –Sita in the presence of Raja Balwant Singh ( r, I770- 98) and his son Jai-Singh (Plate- 3) This was the phase of Bhakti movement, which inspired the creation of such namavali vastra for Vaishanava, Sakti and Saivait cult of Hindu pantheon . Such namavali shawls are also used in tantrik tradition. According to tantrik tradition every ritual has its sets of appropriate mantras, which must be spoken in the right order at the right time. It is a belief that by uttering the mantras ' Devatas and Cosmic forces can be evoked. Each mantra creates its own special kind of vibration or resonance (known as Nada) in space. In fact there are tantras which are devoted almost entirely to the science of sound. Like this particular namavali shawl two more namavali shawls have been noticed so far. Both these woolen shawls are in private collections. Entire of both the shawls is woven with " Sri Kashi Visvanath Ganga" verses within small squares. One shawl depict a row of damaru and trishul on both the end panels, while other depicts a floral border as National Museum shawl has. However neither of the shawl has a beautiful end panels as National Museum shawl has. One shawl is of saffron colour and woven in maroon colour while the other is of deep yellow colour and woven in the red colour. Saffron shawl's big field is divided into ten rows subdivide with seventeen sections; this makes all together one hundred and seventeen small squares on the entire field. Deep yellow shawl is divided into seventeen rows, which is subdivided into twenty eight small squares which makes all together four hundred seventy six squares on the entire field. These two shawls are completed, while National Museum appears to be half from the width side. Although National Museums namavali shawl is only a half part of the full length, but still it has a special significance; as it depicts the rare scene of Siva- Parvati on the lines of Guler school of painting: inscription all over the field and use of additional woven tapes etc. This shawl is made of good quality pashm wool and woven with twill technique, which was prevalent in the Himalyan region. Kashi is the ancient name for Varanasi, and Visvanath is the famous temple of Lord Shiva in the city of Kashi, which is situated on the banks of river Ganga. Appearance of Siva- Parvati and 'Sri Kashi Visvanath Ganga' verse on the National Museum's Namavali shawl suggests that most likely Guler artist had designed it and probably it was especially made for the wealthy Saivaite devotee of Varanasi in around early nineteenth century. ![]() Siva Parvati namavali depicting "Kashi Visva Nath Ganga" in repeat all over the field and Siva Parvati on the penals. Early 19th century A.D. Kashmir, pashm wool, twill weave. Size 608x46cm ![]() Printing depicts priest-worshipping Rama-Sita in presence of Raja Balwant Singh(r.1770-98) and his son Jai-Singh. here priest has been portrayed wearing namavali chhadar(shawl) and turban very prominently. 18th century Raghogarh style. Central India, painting on paper. REFERENCES: Goswamy, B.N., and Fisher E.. Pahuri Masters. Switzerland, 1992. p-333: Mathur, N.L., Indian Miniatures, 1982, New Delhi, pl-190. Archer. W.G., Indian paintings Form The Punjab Hills. Delhi, 1973, vol-II. pl- Iti; 19:25:34;39:57 & 60. ibid, pl-l3. ibid. pl-l3. ibid. p-269 Pathak. A. ' Holy Family Embroidered on Chamba Rumal'. Purtuan, No-7. Bhopal. 1989-90. pp- 136-138. Crill. R.. Vaishnavate silks the figured textiles of Assam. in The Vol'ell Silk of India. (ed) Jaslecn Dhamija. Marg , Mumbai, 1995. p- 46. Rawson. P., Tantra. Arts Council of Great Britain. 1972. p-24. Crill. Op. cit pp-46-47. Goswamy, Op. cit p-353. Mirzai is an upper garment like a waistcoat, which is tied with the help of tiecords . National museum has a silk zari brocaded mirzai, which depict 'Jai Durga' in repeat. For kuns. see -Pathak. A.. Indian Costumes, Delhi. 2006. p-77. First published in Kala: The Journal of Indian Art History Congress Vol: XIII, 2007-2008 |
Small Steps is a project initiated by Upasana Design Studio based in Auroville, Tamil Nadu, India. Following our design philosophy, we try to bring design to a level beyond the product and apply it to answer the various problems of everyday life. Small Steps is born out of that philosophy. Small Steps is an initiative to promote an environmentally and socially just world. We believe that a better world is possible if we take continuous small steps in that direction. The project’s first step is to promote a responsible alternative to the plastic shopping bag. The Small Steps bag is a product designed to inspire people to carry their own shopping bag. |
India alone generates 5600 tones of plastic waste daily. Small Steps is a modest attempt to bring some awareness in this direction in a positive way. We are trying to provide a solution to a global social problem and simultaneously creating livelihood for women in the local villages, education material for schools. This is a campaign for a green world to the citizen of world inviting every one to take tiny personal steps to make our Planet a better place. The project reflects our belief that the environment is an important issue to work on after livelihoods. The project has covered many villages around Auroville and continues to proceed in that direction. |
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Small Steps was launched on Earth Day, 22nd April 2007. In the last year and a half, the project has grown in the following ways: The Small Steps bags: small ways to tune it in line with the project philosophy are committed to the project goals In the villages: Livelihood and awareness for the women who create the bags. |
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In the Villages The Small Steps bag is created by women in 11 villages in the bio-coastal region surrounding Auroville, Tamil Nadu, India. These women come from various classes and backgrounds and have mostly been housewives.
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A Case Study Vijaya and her group of women in the village of New Nadukuppam is a passionate bunch. Not only do they create bags but are ambassadors in their own right. “We should keep our homes and villages clean” says Vijaya and they have been trying their hand at it too. “We have banned plastics in our homes and that’s the start…”say the women with broad smiles. The message is being spread and we are proud to see it aappening on its own. |
The Small Steps Bags
The materials used in the bag have been chosen for increased durability of the bag. The size and shape of the bag has been designed to increase efficient use of the materials and prevent wastage. There are 2 styles of bags available in 5 colors. The bag itself has been a key element of the awareness campaign and is being sent across the world. We have been thinking ways to make the travel more environmentally friendly.
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The Campaign
So far the campaign has reached out to more than 50000 people around the world. The aim of this project is to make 10 million bags. The journey has just begun. In order to spread our message far and wide, we have developed many campaign tools.
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Spreading the message amongst the children – Schools have been our main field for spreading awareness. We have visited all the schools in and around Auroville and children from here are actively involved in small waste reduction projects. There are regular dialogues between the local school children and the Small Steps team. They meet every few months and the children relate the steps they took to educate family and friends to reduce waste and avoid plastics. Small Steps distribution - We promote “gift economy” which is based on unconditional giving. Under this type of economy, the bags are not “sold” but simply given. This concept is being carried out in places like schools and villages. | ![]() |
Where We Need Help
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Our Ambassadors
Small Steps Ambassadors are the pillars of the project. These are passionate men and women who believe in the same ideology and are more than willing to carry the message with them everywhere. They have been vital in the awareness campaign and many have presented Small Steps in their communities, in exhibitions and also to the media.
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This article attempts to elaborate on the importance of social markets and networks for sustaining crafts-based livelihoods. These two concepts of are often pushed aside and favour is given to discussions about income generation for artisans and upgrading skills so that products are better received at market. While the latter are important means to improve livelihoods, an understanding of social markets and networks is crucial for any intervention to remain sustainable. Confronting the decline of crafts-based livelihoods in India means identifying the factors that have a direct bearing on this situation and understanding the ways in which these factors are impacting artisans, their crafts, and their communities. A plethora of reports and surveys blame both the colonial predatory interventions and post-independence development policies in India to have disproportionately and negatively affected traditional craft communities (Erdman 1988, SRUTI 1995, Halder and Pandey 2001, Christensen 1995, Kak 2003). These reports also suggest that even though the numbers employed in the crafts sector remains second only to agriculture, a long standing neglect of the sector on the part of policy makers has resulted in the declining social and economic status of artisans, and, combined with the significant collapse in the traditional forms of “civil society”, has left many struggling on the margins of society. The situation is further exacerbated in the recent decades by declining markets for a growing number of traditional crafts in the age of globalization and local governments’ often inept and haphazard interventions, such as removal of entire crafts communities from their traditional habitats in town and city centres to the periphery (Tarlo 2000, Dhar Chakrabarti 2000, Ali 1995). Cumulatively these continued assaults have not only impacted on craftsmen/women’s daily life and working practices by weakening their economic and social networks, but also on their sense of self, the future of their crafts and livelihood, and the continued existence of their communities. A walk in any old city around the world, where sectors, lanes, and markets are named after crafts – Potters Lane, Confectioners’ Quarter, Goldsmiths’ Bazaar, and so on – is an acute reminder that historically artisans the world over formed distinct communities within which both economic as well as social networks supportive of crafts and artisans were formed (c.f. Pal 1978: 106, 143). In India, of course, the need for artisans to be part of such communities and their networks seem to be even more indispensable for their self identification as well as work due to communities’ association with the varna-jati framework, which forms the cornerstone of the caste system. When communities and networks are weakened, broken or severed, the craftspeople struggle to survive in the absence of support systems and crafts as means of sustainable livelihood end up on a slippery slope to extinction. When discussing the production of crafts, which is most often situated in local communities, a conceptual differentiation needs to be made between the symbolic and historic realities at work in the community. Following Cohn (2002), symbolic reality “grows out of the mythology and sacred traditions,” and historic reality “is a set of ideas about the remembered experiences of a group of people” in a community. Further, the symbolic reality manifests itself in religious and cultural concerns; the historic reality influences social and political matters. Out of these two different realities networks are created that sustain the religious and cultural dimensions of craft production, as well as facilitate the social and political changes. Both types of networks assist in “their capacity as learning systems, passing information in multiple directions and with great situational adaptability” (Smith 1999: 147, my emphasis). The first kinds of networks, however, are concerned with the embeddedness of craft production in the symbolic reality of the community and hence facilitate communication through hierarchical linkages (Schwitzer 1997). At the production level, these networks are responsible for creating social awareness that not only provides a coded meaning to the artefact and creates shared aesthetics and values among the community, but it also helps in fashioning place-specific differentiation for artefacts while giving the craftsperson a sense of him/herself as an artisan. As an example of networking that supports crafts production within the symbolic realities of villagers, consider briefly the following description of pottery making in Manipur provided by the Indira Gandhi National Centre for the Arts (IGNCA). In Manipur, pottery is practiced by women without using a potter’s wheel in the manner found in other north-eastern states. The pottery is used both for ritual and domestic purposes. One ritual use for a specific artefact called the Chaphu, for instance, is associated with childbirth. The placenta of the newly born child is cut-off and kept inside a small earthen pot called Chaphu, which symbolizes purity and sanctity. Aspects of purity and sanctity are then transferred in varying degrees to artefacts for domestic use, which often lead to the production of a variety of Chapu like pottery: Chapu Uyan Pun for storing rice; Hantak Chaph, for keeping pounded fish mixture; Ishaiphu for containing water; Chini Chaphu, a small earthen pot with stalk for storing sugar; Chengpu pot to store starch, and so on. Furthermore, these utensils assume different colours and finishes in different districts and thereby acquire associations with various people. Thus, for instance, glossy black pottery is made in Ningi village in Ukhrul district by the Tangkhuls; the dull black pottery is made in Oinam village in Senapati district by the Poumais; pottery in brick red with a coat of blackish maroon colour is made in Andro village in Thouble district by the Chakpas, and so on. The complexity of the form/use/locality/group may be bewildering for the non-initiated person, but not for the members of local communities who are steeped in the coded sacred knowledge (IGNCA 1999: internet document). The second type of networks supports the embeddedness of craft production in the community’s historic reality, i.e., the interpenetration of social and cultural domains (Schweitzer 1997). At the practical level these networks are primarily concerned with the sustainability of crafts as a means of livelihood through continuous self-metamorphosis and adaptation of an artisan’s horizontal linkages with his/her jati-peers; the market place; the technology; skills upgrading, and so on. The establishment and maintenance of networks, both symbolic and historic, are necessary elements of a social market. In order to explain the concept of a social market, I will use a case study known as Third Italy. The term Third Italy refers to a process of industrialization that occurred in the central and eastern parts of Italy. The region has been differentiated from the industrialized north and the general poverty of the south (Boschma 2005). One of the main distinguishing characteristics of the Third Italy is its crafts-based small-scale industry, often no larger than a household unit, specializing in a wide range of crafts, such as shoemaking, textile production, and ceramics. Other than specializing in these generally low-technology, crafts-based industries, the region is distinguished by the prevalence of what Smith refers to as a “social market” (Smith 1999). Accordingly, “[A] market that had a strong social component to it demonstrated that the competitive efficiency of the region came neither from the open competition between firms that conventional economics might have expected, nor from a similar struggle between capitalists and workers. It came instead from some kind of historically established balance between competition and cooperation. A balance made possible, perhaps, through the mediation of local culture, understood here as values, goals and interests.” (ibid: 142). Generally, the growth of this kind of social market occurred as a result of several factors, such as localisation or industrial clustering and the reliance on local networks of formal and informal organisation. The formation of networks is not only essential for the transmission and propagation of knowledge but also for their “capacity as learning systems” (Smith 1999:147). The knowledge propagated through networks may be in the form of tacit knowledge (Polanyi 1973), which is transmitted endogenously within the confines of a family unit or within the broader scope of a community of agents who possess a similar knowledge base (i.e., knowledge of crafts or other skilled trades). Or alternately, the form of knowledge that passes through networks may be of an explicit nature, such as different kinds of codified knowledge. An interesting aspect of the Third Italy-type of social market organization is the way knowledge is transmitted through the dense networks created in industrial districts. In other modes of production such as factories or large transnational enterprises, the transmission of knowledge is explicit; meaning that for the factory or enterprise to function efficiently its knowledge base must be in the form of codified and structured information. Also, this kind of explicit knowledge is transmitted by various impersonal channels such as data tables, diagrams, articles, books, etc. In the case of Third Italy, networks of production are localized, flexible and trust-based and therefore the efficiency of production is not dependent on the transformation from tacit knowledge, which is necessarily transmitted through personal relations, into explicit and codified knowledge. Boschma also notes that the network-type of coordination associated with horizontal and trust-based relations facilitates innovation through the exchange of tacit knowledge, although he does not discuss how this is managed (ibid: 219). These observations are intriguing because they imply that tacit knowledge of a trade or craft, which is often passed down through the generations, can remain as sustainable as codified knowledge as long as there is a suitable social market for its generation, transmission and adaptation. The insights to be gained from studying the Third Italy case may be useful in the Indian context for a number of reasons. Firstly, as mentioned above, Third Italy illustrates the importance of spatial organization for the development of networks and the facilitation of knowledge transmission. In the Indian context, spatial boundedness is a distinct characteristic of crafts-based industries. In Delhi, for example, groups of artisans specializing in pottery have, until recently, resided in a spatially circumscribed part of the Old City. Although these potters have lately been forcefully dislocated from the old city and resettled on the outskirts of Delhi, they still reside in spatial clusters. The importance of space, in terms of spatial organization, as well as place, in terms of affiliation to ideals of community – and how these impact the transmission of knowledge – is significant in the formation of social markets. Secondly, the success of the Third Italy, based on the spatial clustering of one particular trade, is to a large extent determined by the inputs being generated within the same bounded area during the production process. Inputs could be in the form of knowledge and know-how of technique transmitted through households or formal networks; labour provisions from within the household or community; contributions made by networked agents or groups in the production process due to “put-out” work received; transportation services provided so the final product can reach the appropriate market. The key aspect of the Third Italy’s success is that the importance of space and place led to, more often than not, the efficient transmission of knowledge and the reduction of transaction costs. A third factor that constituted the success of Third Italy was the small size of the firms involved in the production process. Many of the firms were household units where the entire family would be involved in some aspect of production. The smallness of the firms, whether they were family-sized or whether employees were sought exogenously, played a significant role in the transmission of tacit and explicit knowledge and therefore a certain degree of trust was built within the networks. In the Indian context, craft production has traditionally revolved around the family structure (Krishnan 1989, Miller 1985).1 The discussion of Third Italy does in no way call for an exact replica to be created in the Indian context, since there are very many differences between the two regions. These differences are of course based on the varying historical, social and economic developments of Italy and India. One important distinction that deserves mention is that although the Italian case is unambiguously demarcated between regions and their trajectories of economic, political and cultural developments2, no such differentiation is made in the Indian context (that I am aware of). Since India is not divided regionally in terms of production strategies, caution must be exercised when discussing crafts in such a diverse country so as not to collapse the innumerable craft industries into the Indian craft industry. Each particular industry in India will no doubt have its own peculiarities ranging from methods of transmitting knowledge, organization of labour, levels of trust and extent of networking among various parties involved in the production process, amount of contact with domestic and international markets, proximity to urban centres, and so on. The Indian case, however, is also marked by complications arising from continuing assaults on artisan communities – spatially, economically, as well as culturally – manifesting in continuously fading networks that, as we saw, are so essential for the sustainability of crafts-based livelihoods. It is in this regard that insights from the Third Italy’s experience can be particularly useful, since as an example it demonstrates the importance of creating a socially embedded economy after its sustained embrace of industrialization.REFERENCES:
BIBLIOGRPAHY
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